All you need to know about Liberty Flights ‘New XO Packaging’

Liberty Flights celebrated 10 years of business during 2019 and decided it was time to unveil a brand-new look for the premium-liquid brand XO in 2020, check what’s new...

3 Flavour Name Changes

The biggest change is some new names for 3 of our most popular flavours. Tobacco (Virginia) is now known as 'British Tobacco', RRYY44 is now called 'RY4' and French Vanilla is now 'Vanilla'. They are the same great flavours you know and love, just a new name!

New nicotine strength indicator
You will be used to seeing nicotine strengths displayed as 0%, 0.3%, 0.6%, 1.2%, 1.8% 2.4% and 3.6% w/v. The nicotine strength of an e-liquid may be displayed as either mg/ml (or just mg) or as a percentage. Mg/ml shows the amount (milligrams) of nicotine per millilitre of liquid, and a percentage figure shows the amount of nicotine as a percentage per total volume. The two are an order of magnitude different, so for example 10 mg/ml is 1% w/v.

On the new packaging, the strength is now displayed as mg/ml and in a colour co-ordinated circle. The image below shows the old versus new strength indicators. So, rest assured, if you are used to buying a 1.8% v/w of nicotine, the new symbol 18mg/ml is the exact same strength.

We hope you like the new updated packaging incorporating our new updated Liberty Flights logo.