Widely reported in the media a new survey on the Associations between e-cigarette access and smoking and drinking behaviours in teenagers, “showed one in five teenagers had tried or bought e-cigarettes“.

The press release circulated by the researchers concluded e-cigarettes were the “alcopops of the nicotine world” and need tough regulation and controls.

Clive Bates, well known independent 'voice of reason' on e-cigarettes and recent Director General with the Welsh Government, gives his examination of the implications of the survey. Clive states ‘I think this study is being widely misunderstood or spun …It may actually may be showing something that is a good news.’

Clive examines 4 areas which must be considered when assessing the implications of this survey and both expert and consumer reaction to the survey. Continue reading...